"Snafu" is a military term that stands for "Situation Normal: All Fucked Up." It's often used to describe a chaotic or confusing situation. The founders of Snafu BMX chose the name because they felt it represented the unpredictable and daring nature of BMX riding.

Snafu BMX is a brand known for producing high-quality BMX components, including handlebars, pedals, and wheels. Founded by former BMX pro rider, Chad Kagy, Snafu is dedicated to developing innovative products that cater to the needs of BMX riders. The brand has a team of elite riders who help in the development and testing of their products, including Olympic Gold Medalist, Connor Fields. Snafu's products are designed to withstand the rigors of BMX riding, ensuring that riders can push themselves to their limits without having to worry about equipment failure.